So now that we’ve highlighted how offline retailers can also win in the online world, what about offline retailers who are also eCommerce players? For retailers who are also eCommerce players, it’s only natural to leverage on digital marketing tools and social media platforms to promote their online catalogue. So just why is eCommerce so… Continue reading Why eCommerce is More Competitive Than Offline Retail
Tag: Omnichannel Marketing
4 Ways to Start Your E-commerce Business In India
According to a recent estimate, the e-commerce business in India is expected to grow from US$33 billion in 2018 to US$100 billion by 2020. Mobile e-commerce and online retail has pushed India into becoming the second largest smartphone market globally! With 331 million internet users accounted for in 2018, India’s influence in the world of… Continue reading 4 Ways to Start Your E-commerce Business In India