In 2005, Professor W. Chan Kim and Renee Marbourgne introduced a ground-breaking concept called the “Blue Ocean Strategy”. Their book, “Blue Ocean Strategy: How To Create Uncontested Market Space and Make Competition Irrelevant,” simply encourages companies to create rather than compete. The book provides the simple discrepancy that rather than struggling for survival in bloody… Continue reading Blue Ocean Strategy: How To Use It For Your Restaurant Business
Category: Starting A Restaurant
3 Things You Must Know Before Running a Food Truck
One of the quickest way to enter the restaurant business with a low startup cost is by setting up a food truck. Running a food truck business is a lower-cost alternative to your usual brick and mortar restaurant. Similar to operating a traditional restaurant, the marketing, menu, and location are essential ingredients of a successful… Continue reading 3 Things You Must Know Before Running a Food Truck
How And Why Young Entrepreneurs Are Starting Food Stalls
Starting a food stall is ideal for young entrepreneurs to gain some business experience without a significant investment. If you are someone with a passion for starting a restaurant, then beginning with a food stall is a good initial venture. Furthermore, it is a clever way to start out humbly and get your brand’s name… Continue reading How And Why Young Entrepreneurs Are Starting Food Stalls
Create An Unforgettable Restaurant Name
Create An Unforgettable Restaurant Name! When starting a restaurant, one of the most important aspects on deciding on your restaurants name! There are many ways to choose a name for your restaurant – from naming a restaurant after a location, encapsulating a theme or simply playing around with words. This name will stick with your… Continue reading Create An Unforgettable Restaurant Name
A Filipino’s Guide to Surviving the First Year of Restaurant Business
I belong to a group of pioneer restaurant owners. Although the restaurant landscape has changed since we entered it, it is still no easy task to open a restaurant and the first year is by far the hardest to survive. These are a few tips that we used to tide over our business in the… Continue reading A Filipino’s Guide to Surviving the First Year of Restaurant Business
Make It or Break it in the First 3 Years of Restaurant Business
You may be hesitant to get into the restaurant industry because you have seen countless business come and go over the years. If this resonates with you, as a successful restaurant owner myself that has seen the failings of many cafes and restaurants here in Singapore, I have come up with a comprehensive list of… Continue reading Make It or Break it in the First 3 Years of Restaurant Business
Set Up Your Own Restaurant in 9 Simple Steps
Having set up my own restaurant from scratch and with little help around me, I want to share what I have learnt with future business owners like you. It was not an easy journey but it was one worth taking. These 10 steps will give you a comprehensive overview of the technicalities of setting up… Continue reading Set Up Your Own Restaurant in 9 Simple Steps