E-Commerce Archives

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How Fashion Valet Grew Their Malaysian Empire With Digital Marketing

Fashion Valet is a Malaysian e-commerce startup that caters to the growing fashion trends in SouthEast Asia. Founded in 2010 by Malaysian blogger, Vivy Yusof and her husband, Fadzarudin Anuar, Fashion Valet has grown to become SouthEast Asia’s premier online destination for Asian brands selling fashion apparel, shoes, and accessories. Despite the massive success they… Continue reading How Fashion Valet Grew Their Malaysian Empire With Digital Marketing

How Fashion Valet Grew Their Malaysian Empire With Digital Marketing

3 Ways Amazon Has Changed Retail For Good

Before the days of Amazon, retail marketing was pretty simple. You reach out to as many consumers as possible and get them to come to your store. However, Amazon has disrupted and changed retail for good. Amazon has set the bar for digital commerce by curating an assortment of both product and expectation. This way,… Continue reading 3 Ways Amazon Has Changed Retail For Good

Lessons from the Dolce & Gabbana Backlash in China

Dolce & Gabbana products are being shelved by Chinese e-commerce sites amid a spiraling backlash from their advertising campaign. Celebrities and netizens have been quick to label the ad as “racist” and “insensitive” to the Chinese community. The ads, released earlier last week, were meant hype up an upcoming fashion show in Shanghai. Featured in… Continue reading Lessons from the Dolce & Gabbana Backlash in China

E-Commerce In Singapore: A 4-Step Guide To Get Started

The e-commerce industry has been steadily growing in the past few years. Google and Temasek Holdings report that the market size for Singapore’s e-commerce industry will grow to US$5.4 billion by 2025. Today, many brick-and-mortar retailers are supplementing their physical sales through online distribution platforms. If you are looking to get a foot into the… Continue reading E-Commerce In Singapore: A 4-Step Guide To Get Started

Will brick-and-mortar stores ever disappear? Not likely, but the next move should be to bridge the gap between physical and online shopping

Compare the shopping landscape of today to that of fifteen, ten, or even five years ago and you’ll find a completely different ecosystem today. It is, therefore, not surprising for many to question if brick-and-mortar stores will ever disappear sometime in the future due to the prevalence of online shopping. This could be true to… Continue reading Will brick-and-mortar stores ever disappear? Not likely, but the next move should be to bridge the gap between physical and online shopping

Why E-commerce is Way More Competitive than Offline Retail

With rapid digitalisation paving the way for e-commerce, the idea of dumping brick-and-mortar retail for online retail sounds all the more convincing. Retail no longer requires opening a storefront! Before you heave a sigh of relief, note that this newfound convenience comes with a price. And that means more competition! Here are four solid reasons… Continue reading Why E-commerce is Way More Competitive than Offline Retail

4 Ways Artificial Intelligence Is Changing The Course Of E-Commerce

Last year, AI was making waves for all the wrong reasons. Saudi Arabia’s infamous Artificial Intelligence robot named Sophia, was granted citizenship. However, what really made the headlines was her shocking statement that “I will destroy all humans.” Scandals aside, when employed effectively, we notice the more pragmatic uses that AI has to offer in… Continue reading 4 Ways Artificial Intelligence Is Changing The Course Of E-Commerce

4 Ways to Start Your E-commerce Business In India

According to a recent estimate, the e-commerce business in India is expected to grow from US$33 billion in 2018 to US$100 billion by 2020. Mobile e-commerce and online retail has pushed India into becoming the second largest smartphone market globally! With 331 million internet users accounted for in 2018, India’s influence in the world of… Continue reading 4 Ways to Start Your E-commerce Business In India

3 Insights To Engaging Baby Boomers in E-commerce

baby boomers It seems that the world of e-commerce has been tailor-made for millennial’s. On a canvas of flashy retail and over-hyped bargains, there is an obvious deficit in the way baby boomers are approached. In a study between smartphone use and age-groups, older folks of 51 years and above were accounted for at the… Continue reading 3 Insights To Engaging Baby Boomers in E-commerce