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The impact of Covid-19 on retail businesses is undeniable. The closure of retail storefronts along with limits on in-person interaction created an uncertain outlook for
The main thing that distinguishes a mediocre and successful sales promotion campaign is knowing why the promotion is done and knowing how to choose the
Many small to medium-sized (SME) business owners feel left-behind when considering how marketing is done in today’s world. It can be daunting to think of
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Fashion Valet is a Malaysian e-commerce startup that caters to the growing fashion trends in SouthEast Asia. Founded in 2010 by Malaysian blogger, Vivy Yusof
What is influencer marketing? Influencer Marketing is the fastest-growing customer acquisition marketing method. Nearly 40% of marketers say they are now dedicating a budget for
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