{"id":4567,"date":"2018-07-19T06:28:11","date_gmt":"2018-07-19T06:28:11","guid":{"rendered":"http:\/\/skale.today\/?p=4567"},"modified":"2018-07-19T06:28:11","modified_gmt":"2018-07-19T06:28:11","slug":"digital-smartphones-indian-commerce","status":"publish","type":"post","link":"https:\/\/www.skale.today\/content\/2018\/07\/19\/digital-smartphones-indian-commerce\/","title":{"rendered":"Smartphones and Commerce in India&#8217;s Digital Age"},"content":{"rendered":"<h4><em>\u092d\u093e\u0930\u0924 \u0915\u0947 \u0921\u093f\u091c\u093f\u091f\u0932 \u092f\u0941\u0917 \u092e\u0947\u0902 \u0938\u094d\u092e\u093e\u0930\u094d\u091f\u092b\u094b\u0928 \u0914\u0930 \u0935\u093e\u0923\u093f\u091c\u094d\u092f \u0915\u0947 \u092c\u093e\u0930\u0947 \u092e\u0947\u0902 \u091c\u093e\u0928\u0928\u0947 \u0915\u0947 \u0932\u093f\u090f \u0905\u092a\u0928\u0947 \u092b\u0947\u0938\u092c\u0941\u0915 \u092f\u093e \u0932\u093f\u0902\u0915\u094d\u0921\u0907\u0928 \u0916\u093e\u0924\u0947 \u0938\u0947 \u0932\u0949\u0917\u093f\u0928 \u0915\u0930\u0947\u0902<\/em><\/h4>\n<h4><em>Login with your Facebook or LinkedIn account to find about Smartphones and Commerce in India&#8217;s Digital Age!<\/em><\/h4>\n<p>[restrict]<\/p>\n<h2>Smartphones and Commerce in India&#8217;s Digital Age<\/h2>\n<p>The digital age has shaped new opportunities in commerce. Local retail stores are falling-behind without a footing in the e-commerce realms, highlighting the need for business owners to bolster sales and presence through digital marketing with smartphones.<\/p>\n<div><span class=\"attrlink url author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qovw8tz69zz71zh21z89zz74zz77zz66zsoy7u3z90zlz78z2z71z7z67ztqd46z80z\">Statistics<\/span><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qovw8tz69zz71zh21z89zz74zz77zz66zsoy7u3z90zlz78z2z71z7z67ztqd46z80z\"> show that of all the segments in online retail, <strong>smartphone searches are the largest factor in driving offline retail sales<\/strong>. As we move further into the digital age, business owners should learn how to use this information to their advantage.<\/span><\/div>\n<h2><span class=\"ace-all-bold-hthree\"><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qovw8tz69zz71zh21z89zz74zz77zz66zsoy7u3z90zlz78z2z71z7z67ztqd46z80z\"><b>The Impact Of Smartphone Searches\u00a0<\/b><\/span><\/span><\/h2>\n<div><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qovw8tz69zz71zh21z89zz74zz77zz66zsoy7u3z90zlz78z2z71z7z67ztqd46z80z\">Before the smartphone, users would have to turn on their computers to conduct a search. As of now, information sourcing is convenient and intuitive. You will only need to open your smartphone and click a few buttons to find what you want.<\/span><\/div>\n<div><\/div>\n<div><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qovw8tz69zz71zh21z89zz74zz77zz66zsoy7u3z90zlz78z2z71z7z67ztqd46z80z\">21% of India\u2019s in-store shopping is influenced by digital factors, while 18% is influenced by smartphones. This means that you need an online presence to maximize sales from your physical stores. Simply put, you must be discoverable through<\/span><i> <\/i><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qovw8tz69zz71zh21z89zz74zz77zz66zsoy7u3z90zlz78z2z71z7z67ztqd46z80z\">online searches.<\/span><\/div>\n<div><\/div>\n<div><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qovw8tz69zz71zh21z89zz74zz77zz66zsoy7u3z90zlz78z2z71z7z67ztqd46z80z\">Information and contact details about your store should be provided in full if you wish to convert online traffic into store visitors. A whopping 75% of visitors are more likely to visit a store after search results provide them with required information.<\/span><\/div>\n<div><\/div>\n<div><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qovw8tz69zz71zh21z89zz74zz77zz66zsoy7u3z90zlz78z2z71z7z67ztqd46z80z\">With that said, let us take a look at some helpful ways to improve your online presence.<\/span><\/div>\n<h2><span class=\"ace-all-bold-hthree\"><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qovw8tz69zz71zh21z89zz74zz77zz66zsoy7u3z90zlz78z2z71z7z67ztqd46z80z\"><b>Creating Your Online Presence<\/b><\/span><\/span><\/h2>\n<div><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qovw8tz69zz71zh21z89zz74zz77zz66zsoy7u3z90zlz78z2z71z7z67ztqd46z80z\">Delving into digital marketing can be overwhelming to anyone who is just starting out, so let\u2019s try to keep it simple.<\/span><\/div>\n<h5><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qovw8tz69zz71zh21z89zz74zz77zz66zsoy7u3z90zlz78z2z71z7z67ztqd46z80z\">1. Search Engine Optimization<\/span> <span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qovw8tz69zz71zh21z89zz74zz77zz66zsoy7u3z90zlz78z2z71z7z67ztqd46z80z h-lparen\">(SEO)<\/span><\/h5>\n<div>\n<p><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qovw8tz69zz71zh21z89zz74zz77zz66zsoy7u3z90zlz78z2z71z7z67ztqd46z80z\">SEO simply means that when someone searches for content, you are optimized to turn up first in their search-results page. This is a highly competitive zone of digital marketing but knowing a little really helps. Local companies like <\/span><span class=\"attrlink url author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qovw8tz69zz71zh21z89zz74zz77zz66zsoy7u3z90zlz78z2z71z7z67ztqd46z80z\"><a class=\"attrlink\" href=\"http:\/\/www.techmagnate.com\/\" target=\"_blank\" rel=\"noreferrer nofollow noopener\" data-target-href=\"http:\/\/www.techmagnate.com\/\">Techmagnate<\/a><\/span><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qovw8tz69zz71zh21z89zz74zz77zz66zsoy7u3z90zlz78z2z71z7z67ztqd46z80z\"> or <\/span><span class=\"attrlink url author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qovw8tz69zz71zh21z89zz74zz77zz66zsoy7u3z90zlz78z2z71z7z67ztqd46z80z\"><a class=\"attrlink\" href=\"http:\/\/briefkase.in\/\" target=\"_blank\" rel=\"noreferrer nofollow noopener\" data-target-href=\"http:\/\/briefkase.in\/\">Briefkase<\/a><\/span><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qovw8tz69zz71zh21z89zz74zz77zz66zsoy7u3z90zlz78z2z71z7z67ztqd46z80z\"> offer SEO services that are intuitive and easy to use. Generally, optimization relies on:<\/span><\/p>\n<p>&nbsp;<\/p>\n<\/div>\n<ul class=\"listtype-bullet listindent1 list-bullet1\">\n<li><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qovw8tz69zz71zh21z89zz74zz77zz66zsoy7u3z90zlz78z2z71z7z67ztqd46z80z\">Website Design<\/span><\/li>\n<li><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qovw8tz69zz71zh21z89zz74zz77zz66zsoy7u3z90zlz78z2z71z7z67ztqd46z80z\">Keyword(s)<\/span><\/li>\n<li><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qovw8tz69zz71zh21z89zz74zz77zz66zsoy7u3z90zlz78z2z71z7z67ztqd46z80z\">Written content<\/span><\/li>\n<li><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qovw8tz69zz71zh21z89zz74zz77zz66zsoy7u3z90zlz78z2z71z7z67ztqd46z80z\">Meta tags<\/span> <span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qovw8tz69zz71zh21z89zz74zz77zz66zsoy7u3z90zlz78z2z71z7z67ztqd46z80z h-lparen\">(<\/span><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qovw8tz69zz71zh21z89zz74zz77zz66zsoy7u3z90zlz78z2z71z7z67ztqd46z80z h-lparen\"><i>words<\/i><\/span><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qovw8tz69zz71zh21z89zz74zz77zz66zsoy7u3z90zlz78z2z71z7z67ztqd46z80z\"><i> used in HTML coding<\/i><\/span><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qovw8tz69zz71zh21z89zz74zz77zz66zsoy7u3z90zlz78z2z71z7z67ztqd46z80z\">)<\/span><\/li>\n<li><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qovw8tz69zz71zh21z89zz74zz77zz66zsoy7u3z90zlz78z2z71z7z67ztqd46z80z\">Alt tags<\/span> <span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qovw8tz69zz71zh21z89zz74zz77zz66zsoy7u3z90zlz78z2z71z7z67ztqd46z80z h-lparen\">(<\/span><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qovw8tz69zz71zh21z89zz74zz77zz66zsoy7u3z90zlz78z2z71z7z67ztqd46z80z h-lparen\"><i>words<\/i><\/span><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qovw8tz69zz71zh21z89zz74zz77zz66zsoy7u3z90zlz78z2z71z7z67ztqd46z80z\"><i> that appear on images when you move your mouse over them<\/i><\/span><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qovw8tz69zz71zh21z89zz74zz77zz66zsoy7u3z90zlz78z2z71z7z67ztqd46z80z\">)<\/span><\/li>\n<\/ul>\n<div><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qovw8tz69zz71zh21z89zz74zz77zz66zsoy7u3z90zlz78z2z71z7z67ztqd46z80z\">The reason why SEO is listed first in this list is because it helps drive organic traffic to your website. This way you know that the people who are visiting your website are generally interested in your services, products and\/or content.<\/span><\/div>\n<h5><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qovw8tz69zz71zh21z89zz74zz77zz66zsoy7u3z90zlz78z2z71z7z67ztqd46z80z\"><b>2. Search Advertising<\/b><\/span><\/h5>\n<div><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qovw8tz69zz71zh21z89zz74zz77zz66zsoy7u3z90zlz78z2z71z7z67ztqd46z80z\">As mentioned, SEO is a highly competitive method of getting your page or content noticed. Sometimes it is better to combine SEO with search advertising. This will allow your webpage to appear on top of relevant search results. This is highly recommended, as viewers can assess all the information they need within a few lines.<\/span><\/div>\n<div><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qovw8tz69zz71zh21z89zz74zz77zz66zsoy7u3z90zlz78z2z71z7z67ztqd46z80z\">\u00a0<\/span><\/div>\n<div><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qovw8tz69zz71zh21z89zz74zz77zz66zsoy7u3z90zlz78z2z71z7z67ztqd46z80z\">As an example, if I am organizing a wedding in Bangalore that needs food, I will search for<\/span> <span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qovw8tz69zz71zh21z89zz74zz77zz66zsoy7u3z90zlz78z2z71z7z67ztqd46z80z h-ldquo\">\u201ccatering<\/span><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qovw8tz69zz71zh21z89zz74zz77zz66zsoy7u3z90zlz78z2z71z7z67ztqd46z80z\"> services in Bangalore\u201d and will be shown the results as such:<\/span><\/div>\n<div>\n<figure style=\"width: 851px\" class=\"wp-caption aligncenter\"><img fetchpriority=\"high\" decoding=\"async\" src=\"https:\/\/d2mxuefqeaa7sj.cloudfront.net\/s_F5422A43BEB81B30B3AF3D59A97BB7E23B8A5481EDED082F7DECF07C4A098255_1531973885484_Screenshot+45.png\" alt=\"The results are the same on your smartphone and also show suggestions based on your area.\" width=\"851\" height=\"851\" \/><figcaption class=\"wp-caption-text\">Example of a Search Ad<\/figcaption><\/figure>\n<\/div>\n<div><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qovw8tz69zz71zh21z89zz74zz77zz66zsoy7u3z90zlz78z2z71z7z67ztqd46z80z\">\u00a0<\/span><\/div>\n<div><\/div>\n<div><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qovw8tz69zz71zh21z89zz74zz77zz66zsoy7u3z90zlz78z2z71z7z67ztqd46z80z\">Furthermore, Google utilizes a search radius for your store\u2019s listed location. Meaning that people around your area are more likely to be exposed to your webpage when making relevant searches.<\/span><\/div>\n<div><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qovw8tz69zz71zh21z89zz74zz77zz66zsoy7u3z90zlz78z2z71z7z67ztqd46z80z\">\u00a0<\/span><\/div>\n<h5><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qovw8tz69zz71zh21z89zz74zz77zz66zsoy7u3z90zlz78z2z71z7z67ztqd46z80z\"><b>3. Google Business Local Listings<\/b><\/span><\/h5>\n<div><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qovw8tz69zz71zh21z89zz74zz77zz66zsoy7u3z90zlz78z2z71z7z67ztqd46z80z\">The built-in GPS system of smartphones is a useful feature that Google makes use of. This feature allows customers to determine exactly how far your store is from any checkpoint, and how long it would take them to get there. Customers frequently use location results directly from Google, so this is an important feature for you to set up. Ensure that you have 3 things in check before listing your store\u2019s location:<\/span><\/div>\n<div><\/div>\n<ul class=\"listtype-bullet listindent1 list-bullet1\">\n<li><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qovw8tz69zz71zh21z89zz74zz77zz66zsoy7u3z90zlz78z2z71z7z67ztqd46z80z\">Business Name<\/span><\/li>\n<li><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qovw8tz69zz71zh21z89zz74zz77zz66zsoy7u3z90zlz78z2z71z7z67ztqd46z80z\">Accurate Address<\/span><\/li>\n<li><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qovw8tz69zz71zh21z89zz74zz77zz66zsoy7u3z90zlz78z2z71z7z67ztqd46z80z\">Local phone number<\/span><\/li>\n<\/ul>\n<div><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qovw8tz69zz71zh21z89zz74zz77zz66zsoy7u3z90zlz78z2z71z7z67ztqd46z80z\">These facts will help Google determine your exact location and avoid unnecessary confusion. Alternatively, you can drop a pin on the exact location of your store and save the address name that shows up.<\/span><\/div>\n<h2><span class=\"ace-all-bold-hthree\"><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qovw8tz69zz71zh21z89zz74zz77zz66zsoy7u3z90zlz78z2z71z7z67ztqd46z80z\"><b>The Digital Age<\/b><\/span><\/span><\/h2>\n<div><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qovw8tz69zz71zh21z89zz74zz77zz66zsoy7u3z90zlz78z2z71z7z67ztqd46z80z\">Consumers of the digital age are highly mobile and fast-paced. In fact, India is currently the <\/span><span class=\"attrlink url author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qovw8tz69zz71zh21z89zz74zz77zz66zsoy7u3z90zlz78z2z71z7z67ztqd46z80z\">second largest market for smartphones<\/span><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qovw8tz69zz71zh21z89zz74zz77zz66zsoy7u3z90zlz78z2z71z7z67ztqd46z80z\">, directly behind China. Keeping up with digital marketing strategies is a worthy investment if you are looking to stay relevant within commercial business.<\/span><\/div>\n<blockquote>\n<div><\/div>\n<div><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qovw8tz69zz71zh21z89zz74zz77zz66zsoy7u3z90zlz78z2z71z7z67ztqd46z80z\">Actionable Takeaway: Make Google searches of successful services, products and\/or content around your area. Make a mental note of how other people are setting up their content for maximum reach. You can apply these methods and perhaps even improve on them!<\/span><\/div>\n<\/blockquote>\n<div><\/div>\n<div>[\/restrict]<\/div>\n<div><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qovw8tz69zz71zh21z89zz74zz77zz66zsoy7u3z90zlz78z2z71z7z67ztqd46z80z\">\u00a0<\/span><\/div>\n<div><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qovw8tz69zz71zh21z89zz74zz77zz66zsoy7u3z90zlz78z2z71z7z67ztqd46z80z\">\u00a0<\/span><\/div>\n<div><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qovw8tz69zz71zh21z89zz74zz77zz66zsoy7u3z90zlz78z2z71z7z67ztqd46z80z\">\u00a0<\/span><\/div>\n","protected":false},"excerpt":{"rendered":"<p>\u092d\u093e\u0930\u0924 \u0915\u0947 \u0921\u093f\u091c\u093f\u091f\u0932 \u092f\u0941\u0917 \u092e\u0947\u0902 \u0938\u094d\u092e\u093e\u0930\u094d\u091f\u092b\u094b\u0928 \u0914\u0930 \u0935\u093e\u0923\u093f\u091c\u094d\u092f \u0915\u0947 \u092c\u093e\u0930\u0947 \u092e\u0947\u0902 \u091c\u093e\u0928\u0928\u0947 \u0915\u0947 \u0932\u093f\u090f \u0905\u092a\u0928\u0947 \u092b\u0947\u0938\u092c\u0941\u0915 \u092f\u093e \u0932\u093f\u0902\u0915\u094d\u0921\u0907\u0928 \u0916\u093e\u0924\u0947 \u0938\u0947 \u0932\u0949\u0917\u093f\u0928 \u0915\u0930\u0947\u0902 Login with your Facebook or LinkedIn account to find about Smartphones and Commerce in India&#8217;s Digital Age! [restrict] Smartphones and Commerce in India&#8217;s Digital Age The digital age has shaped new opportunities in&hellip; <a class=\"more-link\" href=\"https:\/\/www.skale.today\/content\/2018\/07\/19\/digital-smartphones-indian-commerce\/\">Continue reading <span class=\"screen-reader-text\">Smartphones and Commerce in India&#8217;s Digital Age<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":4575,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[42],"tags":[244,225,278,279],"class_list":["post-4567","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital-marketing","tag-business-growth","tag-online-marketing","tag-organic-traffic","tag-seo-marketing","entry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Smartphones and Commerce in India&#039;s Digital Age - sKale<\/title>\n<meta name=\"description\" content=\"India is currently the second largest market for smartphones in the world. The digital age has impacted commerce significantly. Here&#039;s what to do about it.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.skale.today\/content\/2018\/07\/19\/digital-smartphones-indian-commerce\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Smartphones and Commerce in India&#039;s Digital Age - sKale\" \/>\n<meta property=\"og:description\" content=\"India is currently the second largest market for smartphones in the world. The digital age has impacted commerce significantly. Here&#039;s what to do about it.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.skale.today\/content\/2018\/07\/19\/digital-smartphones-indian-commerce\/\" \/>\n<meta property=\"og:site_name\" content=\"sKale\" \/>\n<meta property=\"article:published_time\" content=\"2018-07-19T06:28:11+00:00\" \/>\n<meta name=\"author\" content=\"skale_microsites\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"skale_microsites\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.skale.today\\\/content\\\/2018\\\/07\\\/19\\\/digital-smartphones-indian-commerce\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.skale.today\\\/content\\\/2018\\\/07\\\/19\\\/digital-smartphones-indian-commerce\\\/\"},\"author\":{\"name\":\"skale_microsites\",\"@id\":\"https:\\\/\\\/www.skale.today\\\/content\\\/#\\\/schema\\\/person\\\/918c38154f213ef8f2522e23b6f680f1\"},\"headline\":\"Smartphones and Commerce in India&#8217;s Digital Age\",\"datePublished\":\"2018-07-19T06:28:11+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.skale.today\\\/content\\\/2018\\\/07\\\/19\\\/digital-smartphones-indian-commerce\\\/\"},\"wordCount\":748,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/www.skale.today\\\/content\\\/2018\\\/07\\\/19\\\/digital-smartphones-indian-commerce\\\/#primaryimage\"},\"thumbnailUrl\":\"\",\"keywords\":[\"Business Growth\",\"Online Marketing\",\"Organic Traffic\",\"SEO Marketing\"],\"articleSection\":[\"Digital Marketing\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.skale.today\\\/content\\\/2018\\\/07\\\/19\\\/digital-smartphones-indian-commerce\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.skale.today\\\/content\\\/2018\\\/07\\\/19\\\/digital-smartphones-indian-commerce\\\/\",\"url\":\"https:\\\/\\\/www.skale.today\\\/content\\\/2018\\\/07\\\/19\\\/digital-smartphones-indian-commerce\\\/\",\"name\":\"Smartphones and Commerce in India's Digital Age - sKale\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.skale.today\\\/content\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.skale.today\\\/content\\\/2018\\\/07\\\/19\\\/digital-smartphones-indian-commerce\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.skale.today\\\/content\\\/2018\\\/07\\\/19\\\/digital-smartphones-indian-commerce\\\/#primaryimage\"},\"thumbnailUrl\":\"\",\"datePublished\":\"2018-07-19T06:28:11+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/www.skale.today\\\/content\\\/#\\\/schema\\\/person\\\/918c38154f213ef8f2522e23b6f680f1\"},\"description\":\"India is currently the second largest market for smartphones in the world. The digital age has impacted commerce significantly. Here's what to do about it.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.skale.today\\\/content\\\/2018\\\/07\\\/19\\\/digital-smartphones-indian-commerce\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.skale.today\\\/content\\\/2018\\\/07\\\/19\\\/digital-smartphones-indian-commerce\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.skale.today\\\/content\\\/2018\\\/07\\\/19\\\/digital-smartphones-indian-commerce\\\/#primaryimage\",\"url\":\"\",\"contentUrl\":\"\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.skale.today\\\/content\\\/2018\\\/07\\\/19\\\/digital-smartphones-indian-commerce\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.skale.today\\\/content\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Smartphones and Commerce in India&#8217;s Digital Age\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.skale.today\\\/content\\\/#website\",\"url\":\"https:\\\/\\\/www.skale.today\\\/content\\\/\",\"name\":\"sKale\",\"description\":\"Content\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.skale.today\\\/content\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.skale.today\\\/content\\\/#\\\/schema\\\/person\\\/918c38154f213ef8f2522e23b6f680f1\",\"name\":\"skale_microsites\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/19aa1e6c2e35bc64d324829c15794b2f4117910f01c268788a627a9a6461411c?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/19aa1e6c2e35bc64d324829c15794b2f4117910f01c268788a627a9a6461411c?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/19aa1e6c2e35bc64d324829c15794b2f4117910f01c268788a627a9a6461411c?s=96&d=mm&r=g\",\"caption\":\"skale_microsites\"},\"sameAs\":[\"http:\\\/\\\/sg-microsites-retail.growthdesk.com\"],\"url\":\"https:\\\/\\\/www.skale.today\\\/content\\\/author\\\/skale_microsites\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Smartphones and Commerce in India's Digital Age - sKale","description":"India is currently the second largest market for smartphones in the world. The digital age has impacted commerce significantly. Here's what to do about it.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.skale.today\/content\/2018\/07\/19\/digital-smartphones-indian-commerce\/","og_locale":"en_US","og_type":"article","og_title":"Smartphones and Commerce in India's Digital Age - sKale","og_description":"India is currently the second largest market for smartphones in the world. The digital age has impacted commerce significantly. Here's what to do about it.","og_url":"https:\/\/www.skale.today\/content\/2018\/07\/19\/digital-smartphones-indian-commerce\/","og_site_name":"sKale","article_published_time":"2018-07-19T06:28:11+00:00","author":"skale_microsites","twitter_card":"summary_large_image","twitter_misc":{"Written by":"skale_microsites","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.skale.today\/content\/2018\/07\/19\/digital-smartphones-indian-commerce\/#article","isPartOf":{"@id":"https:\/\/www.skale.today\/content\/2018\/07\/19\/digital-smartphones-indian-commerce\/"},"author":{"name":"skale_microsites","@id":"https:\/\/www.skale.today\/content\/#\/schema\/person\/918c38154f213ef8f2522e23b6f680f1"},"headline":"Smartphones and Commerce in India&#8217;s Digital Age","datePublished":"2018-07-19T06:28:11+00:00","mainEntityOfPage":{"@id":"https:\/\/www.skale.today\/content\/2018\/07\/19\/digital-smartphones-indian-commerce\/"},"wordCount":748,"commentCount":0,"image":{"@id":"https:\/\/www.skale.today\/content\/2018\/07\/19\/digital-smartphones-indian-commerce\/#primaryimage"},"thumbnailUrl":"","keywords":["Business Growth","Online Marketing","Organic Traffic","SEO Marketing"],"articleSection":["Digital Marketing"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.skale.today\/content\/2018\/07\/19\/digital-smartphones-indian-commerce\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.skale.today\/content\/2018\/07\/19\/digital-smartphones-indian-commerce\/","url":"https:\/\/www.skale.today\/content\/2018\/07\/19\/digital-smartphones-indian-commerce\/","name":"Smartphones and Commerce in India's Digital Age - sKale","isPartOf":{"@id":"https:\/\/www.skale.today\/content\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.skale.today\/content\/2018\/07\/19\/digital-smartphones-indian-commerce\/#primaryimage"},"image":{"@id":"https:\/\/www.skale.today\/content\/2018\/07\/19\/digital-smartphones-indian-commerce\/#primaryimage"},"thumbnailUrl":"","datePublished":"2018-07-19T06:28:11+00:00","author":{"@id":"https:\/\/www.skale.today\/content\/#\/schema\/person\/918c38154f213ef8f2522e23b6f680f1"},"description":"India is currently the second largest market for smartphones in the world. The digital age has impacted commerce significantly. Here's what to do about it.","breadcrumb":{"@id":"https:\/\/www.skale.today\/content\/2018\/07\/19\/digital-smartphones-indian-commerce\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.skale.today\/content\/2018\/07\/19\/digital-smartphones-indian-commerce\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.skale.today\/content\/2018\/07\/19\/digital-smartphones-indian-commerce\/#primaryimage","url":"","contentUrl":""},{"@type":"BreadcrumbList","@id":"https:\/\/www.skale.today\/content\/2018\/07\/19\/digital-smartphones-indian-commerce\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.skale.today\/content\/"},{"@type":"ListItem","position":2,"name":"Smartphones and Commerce in India&#8217;s Digital Age"}]},{"@type":"WebSite","@id":"https:\/\/www.skale.today\/content\/#website","url":"https:\/\/www.skale.today\/content\/","name":"sKale","description":"Content","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.skale.today\/content\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.skale.today\/content\/#\/schema\/person\/918c38154f213ef8f2522e23b6f680f1","name":"skale_microsites","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/19aa1e6c2e35bc64d324829c15794b2f4117910f01c268788a627a9a6461411c?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/19aa1e6c2e35bc64d324829c15794b2f4117910f01c268788a627a9a6461411c?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/19aa1e6c2e35bc64d324829c15794b2f4117910f01c268788a627a9a6461411c?s=96&d=mm&r=g","caption":"skale_microsites"},"sameAs":["http:\/\/sg-microsites-retail.growthdesk.com"],"url":"https:\/\/www.skale.today\/content\/author\/skale_microsites\/"}]}},"_links":{"self":[{"href":"https:\/\/www.skale.today\/content\/wp-json\/wp\/v2\/posts\/4567","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.skale.today\/content\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.skale.today\/content\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.skale.today\/content\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.skale.today\/content\/wp-json\/wp\/v2\/comments?post=4567"}],"version-history":[{"count":0,"href":"https:\/\/www.skale.today\/content\/wp-json\/wp\/v2\/posts\/4567\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.skale.today\/content\/wp-json\/"}],"wp:attachment":[{"href":"https:\/\/www.skale.today\/content\/wp-json\/wp\/v2\/media?parent=4567"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.skale.today\/content\/wp-json\/wp\/v2\/categories?post=4567"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.skale.today\/content\/wp-json\/wp\/v2\/tags?post=4567"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}