Brick and Mortar Archives

Beware of fraudulent recruiters and investment scams! They are posing as SKALE employees, and they have malicious intent. Do not engage with them. Please report these suspicious activities at hello@skale.today

5 Things You Should Be Doing To Increase Footfall In Retail Stores

Increasing footfall has always been a concern for retailers. Now, more than ever with the digital age, retailers are struggling to keep up with sales in brick-and-mortar stores due to competition from e-commerce. After all, why go through the hassle of sifting through a store when shopping can be conducted from a swipe on the… Continue reading 5 Things You Should Be Doing To Increase Footfall In Retail Stores

Is your brand still doing this? Physical banners, a thing of the past?

If you walked past a store recently, you probably noticed that many of the retailers in malls or even standalone shops put up these big beautiful banners in front of their store. Why do they do that? Often, we do that because we believe that the right target audience for your brand would be around… Continue reading Is your brand still doing this? Physical banners, a thing of the past?

Trends That Will Redefine Retail In 2019

Over the past decade, the retail industry has embraced significant changes in it’s nature, and is set to continue evolving over time. After the new year, consumer spending was predicted to weaken slightly, but remain strong in 2019. As retail continues to evolve, retailers will face both challenges and opportunities as they address a highly… Continue reading Trends That Will Redefine Retail In 2019